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Learning Team
Marketing Your Business Paper
Resources: University Library, Internet
Write a 1,050 – 1,400word paper on the key areas of marketing,
using the industry and business opportunity you have been writing
about in the previous Learning Team assignments. The key areas of
marketing are product, pricing strategies, place, customer
relationships, promotion, and technology. In the paper, you must
complete the following:
 Select an appropriate distribution channel for a product or
service and provide the rationale for the recommendation.
 Create a pricing strategy.
 Determine the level of relationship marketing that would be
appropriate.
 Develop an appropriate advertising and promotion strategy.
 Identify the best uses for technology in terms of marketing the
product or service.
Format your paper consistent with APA guidelines.

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